Dove Apologizes for Facebook Ad Seen as Racist

Dove has been slammed for a racist Facebook advert

Dove has been slammed for a racist Facebook advert

The ad has since been deleted.

The white woman then removes her t-shirt and turns into an Asian woman.

Makeup artist, Naomi Blake (Naythemua), reposted the image, which has since gone viral.

The images were shared by make up artist "Naythemua", who commented on her post: "What does America tell black people. that we are judged by the color of our skin and that includes what is considered handsome in this country. they believe lighter representations should be at the forefront. and that the darker you are the less lovely".

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Alternative theories on the messaging are that we're all white inside, or a multi-racial Russian nesting doll came to life and happened to stop shedding her layers at the white person while unfortunately standing next to a bottle of Dove with the label facing the camera?

Makeup artist Naythemua said the campaign was "tone deaf" and indicative of the messaging black people in the USA receive about the color of their skin the Independent is reporting. "We deeply regret the offence it caused", Dove wrote following the removal of the ad. You guessed it, the first woman was of color, and she was the before, and the white woman on the far right was the after, leaving us to assume that Dove washes the Black off. What were you going for, exactly? "@Dove", wrote one woman. And a 2011 Dove ad was also criticized as racist by some viewers. After the ad received criticism, Dove released a statement looking to clarify its objective.

Dove's personal care line, which includes soap, body wash, shampoo and other toiletries, has used the slogan "real beauty" since 2004.

"All three women are meant to demonstrate the "after" product benefit".

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